Keeping Pace With a Rapidly Growing, Constantly Evolving Skincare Brand
How Knockout built embossed facial oil cartons and a custom clamshell refill kit for Omy Laboratoires, with the flexibility to match their fast-moving launch schedule.
- Client
- Omy Laboratoires
- Industry
- Vegan, customized skincare, led by a female science team
- Packaging Type
- Facial oil cartons and refill kits, primary and secondary packaging
- Key Requirements
- Fast, flexible production for frequent launches and design changes, a luxury look, sustainable materials
- Manufacturing
- An agile production cadence matched to Omy's frequent launch schedule
- Outcome
- A luxury look achieved through embossing and color, backed by a responsive production partner
Omy Laboratoires
Omy Laboratoires is a vegan, cruelty-free brand specializing in customized skincare. The company invests heavily in science resources internally, led by a team of female scientists who build formulas around a detailed analysis of each customer's individual skin.
Omy is also committed to ingredients that preserve both human and environmental health, a value that carries through into how the brand approaches its packaging.
Learn more about Omy Laboratoires → Packaging That Can Move as Fast as the Brand Does
Omy Laboratoires launches new products and revises designs constantly, and they needed a packaging partner flexible and knowledgeable enough to keep up. As a luxury brand, Omy also wanted every new carton to reflect a high-end aesthetic while still incorporating sustainable packaging design, all without slowing down their pace of new releases.
- Frequent new product launches and ongoing design changes
- A packaging partner able to adapt quickly, with short lead times
- A luxury aesthetic across every new SKU
- Sustainable materials woven into every design
Embossed Color for the Hero Line, a Clamshell Insert for Refills
For Omy's facial oil cartons, Knockout added a pop of color to the outer carton and a bold graphic on the inside, then finished the logo and product name with foil embossing for a luxury feel. For the refill kits, Knockout engineered a clamshell opening with a custom insert that holds each bottle and tube securely, keeping the design simple and black and white so the product itself stays the focus.
- Added a pop of color and a bold interior graphic to facial oil cartons
- Foil-embossed the logo and product name for a premium feel
- Engineered a clamshell opening for the refill kits
- Built a custom insert to hold bottles and tubes securely
- Kept the refill kit's palette simple, letting the product stand out
A Luxury Look, Delivered on a Fast-Moving Schedule
Omy's facial oil cartons now stand out on shelf with color, a bold interior graphic, and embossing that gives every detail a luxury feel. The refill kits keep customers' products secure in a clamshell insert while their simplified black and white design lets the product shine. Throughout it all, Knockout has kept pace with Omy's constant stream of new launches and design updates.
- Standout facial oil cartons with color and foil embossing
- A secure, purpose-built clamshell insert for refill kits
- A simplified design that keeps focus on the product
- A production partner able to match Omy's fast launch cadence
Common questions about this project
How do brands keep packaging consistent while launching products quickly? +
Working with a single, integrated packaging partner who already understands a brand's specifications makes it faster to adapt each new SKU's dimensions, color, or finish, rather than restarting the design and sourcing process from scratch every time.
What is foil embossing, and why does it read as luxury? +
Foil embossing presses a raised, metallic finish into paperboard, most often onto a logo or product name. Its dimensional, reflective quality reads as a premium detail compared to flat printing alone.
What is a clamshell insert, and when is it used in skincare packaging? +
A clamshell insert opens on a hinge, like a shell, and is shaped to hold specific items, such as bottles and tubes, securely in place. It is a common structure for refill or travel kits where several components need to stay organized in one box.
Why do refill kits often use simpler packaging than the primary product? +
Refill kits are typically handled differently than a brand's hero product, so many brands simplify the design, for example using a black and white palette, to keep the focus on the product rather than the packaging, while still protecting it in transit.
How does Knockout support brands with frequent new product launches? +
Knockout works as a flexible extension of a brand's team, offering short lead times along with the design and sourcing knowledge needed to keep pace as a brand launches new products or updates existing ones.
