Free packaging sample guide See your packaging options before you sample anything.

Tell us what you are making. We build a visual guide to the primary and secondary formats, materials and finishes that fit it and email it to you, then ship physical samples once your project is ready for them.

Request your guide →
What you get

A guide first. Samples when they help.

01

A digital sample guide, free

A visual guide, put together for you and emailed once it is ready (not an instant download), to the primary and secondary formats that fit your category, with materials, finishes and decoration options side by side, and what drives cost in each.

02

A short conversation, if you want one

Thirty minutes to confirm direction, volume and timeline, followed by a written cost note for your volume range. Skip it and we will only email.

03

Physical samples, when the project is ready

Substrates, finish swatches and built structures, chosen by a person around your product. We confirm any shipping cost with you before anything ships.

Formula still being tested? Start with the guide. Physical samples help most once your fill and format are settled, and we will tell you plainly if it is too early.

Request your guide

Tell us what you are making.

An estimate is fine. Nothing here is a commitment. We make each guide for the person who asks, so it is not an instant download: it arrives by email once we have built it. No list, no sequence.

Formats in play Select everything that applies. Most brands need both tiers.
Primary packaging
Secondary packaging

Not sure which formats apply? Skip these and tell us the product category. We build the guide around that instead.

Product category
Your project
Current stage
About you So the guide is written for the right person.
Your role
What would you like from us?
When is a good time for a short conversation?

Used to send your guide and follow up once. Nothing is sold or shared. Nothing ships until we have spoken and confirmed any shipping cost.

In your hands

Where physical samples earn their place.

The guide narrows the field. A physical sample settles the options that survive. Three things only show up in your hands.

How the material actually feels

Caliper, wall thickness and stiffness read identically on paper and completely differently in a customer's hand. Packaging that feels thin undercuts a premium price before anyone opens it.

How the finish behaves under real light

Soft touch, matte and water based coatings shift under retail lighting and photograph differently for your content team. On screen they all look the same.

Whether primary and secondary agree

A tube that reads warm against a carton that reads cool is a problem you only see in person, and only after both are already tooled.

Why Knockout

Why brands consolidate primary and secondary here.

Forget the rigid, traditional packaging companies you have been dealing with. We work with brands across both tiers, with a flexible, open-minded approach.

One team. One PO. One accountable owner.

Primary and secondary sourced and managed end to end. No two vendors, no split accountability, no hoping the dates line up between a component supplier and a carton house.

We build your catalogue

There is no stock catalogue to browse. The guide is assembled around your category and volume, so you see options that are realistic for your project instead of a thousand that are not.

Standards built in, not bolted on

FSC, EuPIA and Sephora Planet Aware compliant work as standard, backed by a combined fifty years of paper and print industry knowledge.

Brands we work with
Fashion FairBrush On BlockRMS BeautyHerbivore BotanicalsExponent Beauty
Proof

Recent programs.

Rather talk it through?

Book a thirty minute call and we will build the guide with you.

Book a thirty minute call →
Next launch?

Let's connect.

We're here to support your next launch, component refresh, or full packaging system redesign.

Stay in the loop

Packaging notes, worth opening.

Practical guidance on lead times, sourcing, QC and sustainability from the team running the projects. No spam.