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The team at Pink Moon were getting ready to launch their sister brand ‘Once in a Pink Moon’. They needed high quality, sustainable packaging with a quick turnaround. Knockout was happy to help, developing sustainable secondary packaging for Once in a Pink Moon’s 12 SKU’s. The partnership continues, with Knockout recently creating packaging for Pink Moon’s Gua Sha Facial Oil.
Pink Moon is a compassion-first, women owned brand with products that celebrate individuality, authenticity, inclusivity and unapologetic self-love. Founder Lin Chen is a social entrepreneur and member of the AAPI community who aspires to revolutionize the beauty and wellness industry. Not only do they deliver when it comes to skincare, they also donate 1% of revenue to charity partners.
Clean, minimal graphic design paired with a balanced white paper shade create this stunning packaging for the Knockout Pink Moon project. Pantone Matching System colors were used to achieve stunning hues that match the product inside. Although there were many versions printed, using the same structural design allowed for some cost savings on this product launch. Elevated branding was achieved for Pink Moon through this new secondary packaging.
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